French Toast Crunch Commercials
Becker teamed up again with Director Matt Piedmont and Production Designer Mark Snellgrove to work on McCann, Picture Mill and Beacon Street spots for General Mill’s reintroduction of French Toast Crunch cereal. The hilarious 30-second spots called “The Tiny and the Tasty” are a soap-opera parody acted out by Barbie and Ken style dolls on miniature sets. Becker sculpted and produced seven heads and one cat for the series. The spots were featured in Adweek’s Ad Freak Column for The Best and Worst for Advertising, Branding and Design. Please click screenshots to view each of the five 30-second commercials.